Blu-ray is the next Betamax? Not really. Betamax and VHS were physically incompatible. Blu-Ray and HD-DVD share the same form factor so we can have Dual Format players (Hurry up LG!) and we can have dual format discs (Total HD). So it's not a Betamax/VHS style war.
PS3 will kill Sony? Unlikely; wheras Sony's competitors yank the oxygen from their previous generation of console as soon as their new unit hits the market, Sony are keeping the PS2 as a live product, to mop up the low end market in the same way the PSone did when the PS2 arrived. Thanks to aggressive back compatibility, you get a much longer product life for Sony (and the current slim PS2 is very nice) and for the low end consumers there's good protection on their investment in games.
So, that's the two big myths nailed. What this is really all about is how well Sony execute their strategy in the market. It's been a rocky start, but they are being ambitious, and that never hurts when you are designing to repeat the same process you did with the PS1/PS2 and PS2/PS3, sliding in new generations instead of traumatically transitioning.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment